The optics employed by the Picturesque meet with the rules of taking pictures according to Kodak. Both develop what Martin Jay calls "Cartesian perspectivialism"—an abstraction that transforms the land into a landscape for the viewer. Students can use web design and MOOs to examine the way of seeing mapped by the Picturesque and Kodak aesthetics. They can then re-think picturesque representation and consider other means of representing the land that fall outside this way of engaging with one's surroundings.